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Ads & Campaigns

One brief. The whole campaign, in every cut it needs.

Static, video and creator-led ads off a single concept — hooks, variations and every placement, ready to test against each other.

One concept. Five ads to test.

The same product and the same claim, rebuilt for the placement rather than resized into it — a concept, a hook, a static, a creator read and a demo.

ADS
Ads
Ads
Ads
Ad

How it works

One concept to a testable set, in five answers.

Ad creative generated in Covely
  1. 01

    Set the brief

    The product, the audience, the claim you want tested.

  2. 02

    Pick the concepts

    Covely proposes angles; you keep the ones worth spending on.

  3. 03

    Choose the formats

    Static, video, creator-led, or all three off one concept.

  4. 04

    Write the hooks

    Openings generated per audience, not one script resized.

  5. 05

    Render the set

    Every placement and every variation, exported together.

A board: on the left the inputs — product and brand, brand kit, objective, audience and channels; in the middle the Covely studio with a brief written and a row of recent generations; on the right the outputs, one card each for video ads, UGC content, image ads and audio

Made to sell

Creative made to sell, not to win awards.

Marketing that reports numbers does not need a showreel. It needs native ad formats, enough of them to find the angle that works, and the next batch by Thursday.

Native formats for advertising and conversion, not adaptations of a hero image.
More variants means more angles tested, and the winner found rather than guessed.
Every placement in the sizes the placement actually wants.
The same brand kit on all of them, so testing volume costs you no consistency.
A square ad for a serum on a stone plinth, headline reading Unlock your cosmic glow
A square ad for a serum in a splash of water, headline reading Instantly hydrate and revitalize
A square ad for a face cream lit in gold, headline reading Achieve radiant, youthful skin
A square ad for a serum on travertine beside a dried branch
A square ad in which an oversized bottle stands in a bright room, with a limited-offer line
A square before-and-after ad for a pillow, headline reading Stop waking up tired
A square ad for a candle on a wooden table, headline reading Ignite calm, elevate your space
A square ad for a liquid soap among citrus and eucalyptus, headline reading Transform your daily ritual
A square ad for a pet brush, a golden retriever being groomed on a kitchen floor
A square ad for an anti-ageing cream on marble with chamomile flowers
A square ad for a skin cream ringed with citrus and native flowers

Examples generated in Covely for a demo brand. Not a customer's campaign, and not a claim about its results.

Before you start

Does Covely buy media or publish to ad accounts?

The creative platform does not. Covely Ads is a separate managed service that plans, generates, distributes and optimises campaigns across Meta, TikTok, YouTube, programmatic and connected TV, run by a team on a brief you approve.

Read the detail

How is Covely different from using a generative model directly?

A model returns one output. Covely saves the brand, the products, the references, the tone and the rules once, then applies them to everything generated afterwards, so the four hundredth asset still looks like the brand.

Read the detail

How many languages does Covely support?

Voice and speech delivery is available in 90+ languages. Localization of copy, subtitles and on-screen text is offered for 20 languages.

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What does Covely cost?

Credit-based plans in US dollars, starting at 59 dollars a month for 400 credits, with Starter, Growth and Scale tiers. Paying four months up front takes 15% off and twelve months takes 30%. Credits are spent per output, and the pricing page lists what each output costs.

Read the detail

Make your first campaign.

Open Covely, pick a creator, paste a script. The workflow is already built.